Press Release

GSIQ Australia and New Zealand continues its expansion with the appointment of Georgie Liddle, formerly Senior Strategy and Insight Manager at the United Rugby Championship, as Client Services Director.

GSIQ is proud to announce the appointment of Campbell Jamieson as Director, Australia & New Zealand, marking the next chapter in its rapid growth in the region. With unmatched expertise in global rightsholder management and cricket's commercial strategy, Campbell will drive GSIQ’s mission to deliver tailored, world-class research and insights for the Australian and New Zealand markets.

Milieu Insight partners with GSIQ to drive data-driven growth in sports, sponsorship and tourism. This partnership combines Milieu’s advanced analytics tools with GSIQ’s sector expertise, enabling businesses to predict consumer trends, deliver personalized experiences, and stay ahead in dynamic markets. Together, they aim to empower organizations with actionable insights, strategic growth, and innovative solutions for global engagement.

GSIQ and GSIQ Tourism Insights have partnered with Event Host Evaluation to revolutionize event planning and impact measurement. This collaboration combines EHE’s expertise in event benchmarking and planning with GSIQ’s advanced tools for digital evaluation, audience sentiment analysis, and legacy tracking.

GSIQ is thrilled to announce Nicole Hollomon as our new Managing Partner, United States. This expansion reinforces GSIQ’s mission to empower agencies, brands and rights-holders with actionable insights that enhance decision-making and drive sustainable growth.

GSIQ has launched GSIQ Tourism Insights, a new division focused on delivering tailored research and intelligence for the travel and tourism industry. Co-founded by industry experts Eva Stewart and Oliver Rowe, the division strengthens GSIQ’s global offering, combining industry expertise with innovative strategies.

GSIQ are delighted to welcome Ted Harwood as our Managing Partner, Australia & New Zealand. Ted will lead GSIQ’s expansion into this vital market, where his team will apply the agency’s bespoke approach to data-gathering and analytics to help clients meet a distinctive set of regional challenges.

We are delighted to welcome Sam Dawson as our Managing Partner for the MENA region. Sam will spearhead GSIQ’s mission to create pioneering intelligence for industry stakeholders to capitalise on opportunities in one of the world’s fastest-developing markets.

GSIQ has appointed Frank Saez as its new Chairman. A leading authority in global sports business analysis, Saez brings over 25 years of experience to GSIQ, enhancing its growth plans. Saez joins co-founders Charlie Dundas and Josh Marcus, and Managing Partner Joseph Eapen, to redefine client-agency relationships with human-backed intelligence.

Industry veterans Charlie Dundas and Josh Marcus have launched GSIQ, a boutique agency specializing in human-backed data intelligence. With over 30 years of combined experience, GSIQ aims to revolutionize client experiences through tailored, insightful solutions in the sports and sponsorship industry.