# GSIQ: Sport · Sponsorship · Tourism \|  Global Research \& Insights Agency

> Elevate your strategy with global sports sponsorship and tourism intelligence, analysing performance and identifying growth opportunities\.

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## Pages
- [Home](https://gsiq.com/)
- [Let’s Talk Tourism Intelligence](https://gsiq.com/tourism-insights-connect/)
- [TACTIQ \.\.\. The newest and best\-in\-class consumer travel tracker](https://gsiq.com/tactiq-global-travel-tracker/)
- [Tourism Insights](https://gsiq.com/tourism-insights/)
- [Downloads](https://gsiq.com/downloads/)

## Posts
- [The ROSHN Saudi League \(“SPL”\): What next for football’s most breakout project?](https://gsiq.com/the-saudi-pro-league-what-next-for-footballs-most-breakout-project/): As the ROSHN Saudi League \(Saudi Pro League or “SPL”\) embarks on what could be its most pivotal season yet, the spotlight extends beyond star signings to the broader transformation of Saudi football\. Strategic investments and privatisation efforts are reshaping the landscape, offering brands fresh opportunities in MENA's growing sports market\. This season could be key in defining the future of Saudi football\.
- [The Wimbledon crowd worth more than the prize money](https://gsiq.com/wimbledon-spectator-travel-insights/): Wimbledon attracts more than elite tennis players \- it also attracts a commercially valuable audience of international travellers\. Using TACTIQ, GSIQ's consumer travel tracker, we compared intended Wimbledon attendees with other international travellers and found they are younger, more affluent, more likely to travel with partners and children, stay longer, spend more on premium accommodation and travel upgrades, and actively seek culture and experiences alongside sport\. They are also heavy users of AI travel planning tools and many have yet to decide where their next holiday will be\.
- [New study: What young fans from around the world told us they actually want from sport](https://gsiq.com/new-study-next-generation-youth-sports-fandom/): We asked 5,000 young people across 11 markets one big question: what will it take to make you a sports fan? Our first findings from the UK and U\.S\. reveal what drives fandom, where sports are successfully converting participants into fans, and what barriers prevent deeper engagement\. The research explores the gap between casual fans and superfans, and highlights what young people say would make them more connected to sport in the years ahead\.
- [Glasgow's Commonwealth Games crowd is young, family\-first – and ready to spend](https://gsiq.com/glasgow-commonwealth-games-travel-audience/): With the Glasgow Commonwealth Games approaching, GSIQ’s TACTIQ travel data reveals a young, affluent and family\-oriented audience that is still actively making travel decisions\. The findings highlight strong demand for premium accommodation, broader leisure experiences beyond sport, and a significant opportunity for destinations, hospitality providers and rights holders to engage high\-value travellers before bookings are finalised\.
- [A deep dive into the travelers using the FIFA World Cup as an excuse for a U\.S\. vacation](https://gsiq.com/world-cup-travelers-us-vacation/): New analysis from GSIQ’s TACTIQ consumer travel tracker examines travelers who are using the FIFA World Cup in the United States as the main vacation of their year\. The research explores who they are travelling with, where they plan to stay, how they intend to move around the country, what activities they enjoy beyond football, their key travel concerns, and the channels they use to plan their trips\.

## Avada Slides
- [03](https://gsiq.com/slide/01-2-2/)
- [02](https://gsiq.com/slide/01-2/)
- [01](https://gsiq.com/slide/01/)

## Categories
- [GSIQ Insight](https://gsiq.com/category/gsiq-insight/)
- [GSIQ News](https://gsiq.com/category/news/)
- [GSIQ Tourism Insights](https://gsiq.com/category/gsiq-tourism-insights/)

## Tags
- [TheIQ\-HomePage](https://gsiq.com/tag/theiq-homepage/)
- [Star](https://gsiq.com/tag/star/)
- [Travel \& Tourism](https://gsiq.com/tag/travel-tourism/)
- [Sport ANZ](https://gsiq.com/tag/sport-anz/)
- [Sport UK](https://gsiq.com/tag/sport-uk/)

## Section Category
- [content](https://gsiq.com/fusion_tb_category/content/)
- [footer](https://gsiq.com/fusion_tb_category/footer/)
- [header](https://gsiq.com/fusion_tb_category/header/)
- [page\_title\_bar](https://gsiq.com/fusion_tb_category/page_title_bar/)

## Category
- [sections](https://gsiq.com/element_category/sections/)
- [columns](https://gsiq.com/element_category/columns/)
- [elements](https://gsiq.com/element_category/elements/)
- [mega\_menus](https://gsiq.com/element_category/mega_menus/)
- [post\_cards](https://gsiq.com/element_category/post_cards/)

## Avada Sliders
- [Home Page](https://gsiq.com/slide-page/home-page/)

## Optional
- [Sitemap index](https://gsiq.com/sitemap_index.xml)